ArtNetwork Press
A gallery without walls; selling art in alternative venues.
For artists and others who need a practical, down-to-earth guide, Danielak shares ideas from her own experiences as an artists' rep. She acts much like a gallery owner, but without a permanent venue, and her interest is in making money change hands. Here she tells artists how to look at their own work with a business person's eye, prepare to exhibit, promote on a limited budget, plan selling events, handle sales, do follow-up, and avoid pitfalls. (Annotation ©2007 Book News Inc. Portland, OR)
Internet 101 for the fine artist; with a special guide to selling art on eBay.
Designed for the "total novice," this collaborative effort of an art marketing consultant and a California-based artist explains to artists how to use the Internet to market and sell their works. It provides guidance on using email, research on the Internet, setting up a Website, site promotion techniques, among other topics. (Annotation ©2007 Book News Inc. Portland, OR)
Licensing art 101, 2d ed.
To help artists realize income through licensing reproduction rights, this handbook provides step-by-step instructions for working with the licensing and publishing industries. Woodward explains how to negotiate fees, approach different markets, exhibit in trade shows, create a presentation, cover legal requirements, and self-publish. This second edition has 300 new listings of agents and calendar, greeting card, print and book publishers. (Annotation ©2007 Book News Inc. Portland, OR)