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ASQ Quality Press

Titles appearing in Reference — Research Book News — August 2009
Arrangement is by title.

Continuous improvement in the science classroom, 2d ed.

Burgard, Jeffrey J. (ASQ continuous improvement series)
ASQ Quality Press, ©2009    144 p.    $39.00    Q181
978-0-87389-756-3

Burgard, an international educational consultant and teacher, explains how science teachers can improve their classroom results using statistician W. Edwards Deming's theory of profound knowledge. He explains the different parts of the philosophy, which focuses on the ideas that people want to do a good job, approach their tasks with enthusiasm, and participate in improvement, and how to use it to engage students in the improvement process and produce more learning, enthusiasm, and achievement. He also discusses how to improve classroom culture, knowledge retention, and performance, and introduce the program to parents. This edition incorporates lessons learned from the author's workshops and classroom experience and includes new applications. He also goes deeper into the philosophy and clarifies each improvement process. (Annotation ©2009 Book News Inc. Portland, OR)

Do it right the second time; benchmarking best practices in the quality change process, 2d ed.

Merrill, Peter.
ASQ Quality Press, ©2009    360 p.    $42.00    HD62
978-0-87389-733-4

Merrill is an engineer, artist, and writer, and one of North America's authorities on implementation of management systems; as a consultant he has implemented quality management systems in companies such as IBM, A.I.G., R.I.M., and Sears. His straightforward text takes readers through quality management essentials and how to learn from failed quality initiatives to achieve successful outcomes the second time around. The second edition incorporates developments since publication of the first edition, in particular Six Sigma and lean, and includes discussion of a number of tools such as mapping, the measurement check sheet, and the basic tools of problem solving. The text contains three new chapters on ISO 9000 designed to draw readers into system thinking, discourage overdocumentation, and encourage the use of measurement to drive improvement, and a new chapter demonstrating the linkage between ISO 9000, Six Sigma, and the excellence awards. (Annotation ©2009 Book News Inc. Portland, OR)

Insights to performance excellence 2009-10; an inside look at the 2009-10 Baldrige Award criteria. (CD-ROM included)

Blazey, Mark L.
ASQ Quality Press, ©2009    364 p.    $84.00    HD62
978-0-87389-755-6

Designed for organizational leaders who need to improve "performance excellence" through the promotion of organizational learning strategies, this manual outlines the new 2009-2010 criteria for the Baldrige Award. Blazey, an independent consultant for organizational training and high-performance systems development, uses simple and concise language to describe actionable items such as organizational profiles, leadership, strategic planning, customer focus, knowledge management, workforce focus and process management. Results are also listed for product, customer-focused, financial and leadership outcomes. A CD-ROM is included that contains PFD files for the Baldrige Process Calendar, business criteria and applications, scoring calibration guides and a scorecard for aligning these criteria to Six Sigma and Lean Thinking principles. (Annotation ©2009 Book News Inc. Portland, OR)

Six sigma marketing; from cutting costs to growing market share.

Reidenbach, R. Eric.
ASQ Quality Press, ©2009    146 p.    $40.00    HF5415
978-0-87389-768-6

Reidenbach, a customer value management consultant, outlines a data- driven, structured approach to Six Sigma, which takes on the conventional wisdom regarding customer satisfaction as used in both Six Sigma and marketing, and supplants it with the more powerful and actionable concept of customer value. The author takes elements from Six Sigma and marketing and combines them into an approach that is not focused solely on reducing costs or defects, but also on increasing revenues and market share. The approach uses a modified DMAIC (define, measure, analyze, improve, control) model familiar to the Six Sigma community and easily understood by marketers. (Annotation ©2009 Book News Inc. Portland, OR)