Chronicle Books
Titles appearing in SciTech Book News — December 2009
New packaging design.
Kirkpatrick, Janice
Laurence King Publishing, ©2009 192 p. $35.00 TS195
978-1-85669-613-5
Rather than trying to write a comprehensive book about packaging design, seasoned graphic pro Kirkpatrick (based in the UK) traveled the world and chose designs that caught her eye. Her aim with this book is to convey a broad sense of evolving design that she feels responds to the current social and environmental climate while it powerfully persuades. Arranged in sections on packages that protect, preserve, perform, or promote, all of the featured packages function in all four realms but are categorized according to what they do best or how they illustrate a particular concept. Overviews, case studies, and design details accompany generously-sized color photos, in a 9.5x12 inches format. (Annotation ©2009 Book News Inc. Portland, OR)
